The horned lark is the only lark native to North America. It winters in the BC interior, on open fields most birds leave behind.
It is small and brown, about the size of a clod of dirt. Look closer and you will see a yellow face, a black mask, and two tiny feather horns. It looks a little mischievous, and it is.
The horned lark nests in February, sometimes in snow. It lives on Arctic tundra, in deserts, and on mountain slopes up to 13,000 feet. When a nest fails, it builds another. The female paves a small pebble walkway beside her nest.
Then the male climbs hundreds of feet into the sky and sings.
That is who we build for. You run a business through short seasons and hard winters. You thrived anyway.
"Lark" has a second meaning too. Since the early 1800s, it has meant harmless fun. Sailors called their playtime in a ship's rigging "skylarking." In Yorkshire, "laik" meant play, the opposite of work. We like both.
So we treat your website as serious work, and we have fun building it. Then your site does its job. It brings in work, so you get time to lark about.